25% increase in user acquisition and increase in authority

We created a distinct and trusted identity for higher user engagement.

Objective

Position Answer the Genie as the authoritative and trusted source for personalised insights in the realm of advice and solutions.



Challenges

  • Ensure the uniqueness of the brand in the competitive market.

 

  • Convey the message of the brand to the audience.

 

  • Build trust as it was a new brand to advice answer seekers about IT, travel, finance, and other things.

Answer the genie branding challenges

Result

30% boost in brand recognition

Establishing it as the go-to source for personalised insights.



25% increase in user acquisition

Answer the Genie was recognised as a trusted source for insightful solutions.

Unique brand identity

The unique character logo helped people relate and trust the brand.

Execution

Filing Buddy - Execution

 

  • Brand essence definition: We defined the brand, its values and purpose to set it apart in the mind of the customers.

 

  • Designed a unique and a relatable logo. Answer the Genie was inspired by the character Genie that answers every prayer of the wish seeker. It was a captivating visual identity for the audience.

 

  • Crafted a user-centric website design with seamless and intuitive UX. Used branding same across.

 

  • Strategically used the branding elements on websites across all digital touchpoints. Utilised social media, influencers, and educational content to educate about ‘Answer the Genie’. Solidified brand’s position as the go-to platform for personalised insights.

Clients

Clients who Inspire &
Grow with Us

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Trusted by Small and Large Enterprises Globally

Testimonials

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